New construction is two different worlds. Pick yours.
Track homes, townhomes, and condos run on incentives and timelines. Custom runs on land, builders, and vision. Same mountains — different trailheads.
Choose your pathOne question first: which kind of new?
These are two totally different buyers, two different processes, and two different games to win. Pick your door — or peek behind both.
The track home journey, stop by stop.
Faster, simpler, and full of incentives — if you know where they hide. Here's the route.
Pick your communities
We tour model homes across builders and neighborhoods — and I'll tell you straight which builders finish strong and which ones finish eventually. I'm inside these communities every week.
Stack the incentives
Rate buydowns, closing-cost credits, design-center dollars — this is where track builds shine. We do the monthly-payment math honestly, including whether the builder's preferred lender deal actually beats your own.
Lot & floor plan
Some lot premiums hold their value at resale. Some evaporate. Same with floor plans and elevations — I'll tell you which is which before you sign for them.
Design center, minus the traps
The design center is where budgets go to die. We sort the upgrades worth buying from the builder now versus the ones you should do cheaper, later, yourself.
The build & walkthroughs
Frame walk, blue-tape walkthrough, punch list — I attend them with you, so nothing gets drywalled over that shouldn't.
Close & keys
Final walkthrough, warranty paperwork, and the part where I hand you the keys and take the photo for the Story reel — if you're up for it.
The custom build journey, stop by stop.
The longest road in real estate — and the most worth it, with the right guide. Here's the route.
Vision & budget reality
What you want, what land plus build actually costs on the Wasatch Front, and how it gets funded — cash, construction loan, or a mix. We get the real numbers on the table before anyone falls in love with a floor plan.
Find the land
The hunt: location, slope, utilities, access, HOA and CC&Rs — the stuff that makes a lot a deal or a money pit. I source both on-market and off-market ground.
Bring the builder
The right builder for a mountain modern is not the right builder for a rambler on an acre. I match the builder to the project and get you bids you can actually compare.
Design & pre-construction
Plans, engineering, permits — the quiet months that decide everything about the loud ones. We keep decisions moving so the timeline doesn't drift.
The build
Draws, timelines, and a thousand small decisions. I stay in the loop the whole way so you're the homeowner — not the unpaid project manager.
Move in
Punch list, warranty walk, done. The only home on the street with your fingerprints on every decision.
A builder's proven floor plans, your finishes and tweaks, and a shorter timeline than full custom. If full custom sounds heavy but track sounds too fixed — this is your door, and I'll show you who does it well.
Same mountains, different trailheads.
Track, townhome & condo
- You're thinking in
- Monthly payment
- Timeline
- Months — often move-in ready
- The superpower
- Builder incentives & rate buydowns
- Personalization
- Pick the plan, the lot, the finishes
- Great for
- First and second-time buyers, right-sizers, anyone who wants new without the saga
Custom & semi-custom
- You're thinking in
- The total vision
- Timeline
- A year or more — land to keys
- The superpower
- A home nobody else will ever have
- Personalization
- Everything — the lot, the plan, the last doorknob
- Great for
- Cash and construction-loan buyers with a vision and the patience to build it
The sales office works for the builder. I work for you.
The friendly agent at the model home is great — and paid to represent the builder. I sit on your side of the table: contract review, incentive negotiation, walkthroughs, and the "it's been three weeks, where are my cabinets" phone calls. In most communities, the builder pays my commission — so having your own advocate costs you nothing.
Bring me to the tableWhich build is yours?
Track, custom, semi, or genuinely no idea — that's literally what the call is for. Thirty minutes, zero pressure, pajamas optional.